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Consumer Behavior  Consumer Behavior
Authors: J. Paul Peter, Jerry Olson

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Brand Sense: Sensory Secrets Behind the Stuff We Buy  Brand Sense: Sensory Secrets Behind the Stuff We Buy
Author: Martin Lindstrom

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Business Research Methods (with Qualtrics Card)  Business Research Methods (with Qualtrics Card)
Authors: William G. Zikmund, Barry J. Babin, Jon C. Carr, Mitch Griffin

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Basic Marketing Research (3rd Edition)  Basic Marketing Research (3rd Edition)
Author: Naresh K. Malhotra

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Marketing Research  Marketing Research
Authors: A. Parasuraman, Dhruv Grewal, R. Krishnan

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Basic Marketing Research Using Microsoft Excel Data Analysis (2nd Edition)  Basic Marketing Research Using Microsoft Excel Data Analysis (2nd Edition)
Authors: Alvin C Burns, Ronald F. Bush

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Marketing Research: An Applied Orientation (6th Edition)  Marketing Research: An Applied Orientation (6th Edition)
Author: Naresh K Malhotra

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Marketing Research  Marketing Research
Authors: David A. Aaker, V. Kumar, George S. Day, Robert Leone

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Why We Buy: The Science Of Shopping  Why We Buy: The Science Of Shopping
Author: Paco Underhill

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Primer of Public Relations Research, Second Edition  Primer of Public Relations Research, Second Edition
Author: Don W. Stacks PhD

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